Sunday, April 26, 2009

GreenStream


I was remarking in the last post about "greenstreaming" - when mainstream brands like Clorox, Colgate-Palmolive and others jump on the green bandwagon. I just returned from Walmart, where I found several green products prominently displayed and priced competitively:

Reynolds Wrap foil from 100% recycled aluminum ($2.67) http://www.reynoldswraprecycled.com/


Ziplock Evolve food storage bags ($2.50), 25% less plastic and made with wind energy
http://www.ziploc.com/


and lastly... Georgia-Pacific Recycled Copy Paper ($3.52/500 sheets), with 30% post-consumer recycled fiber (with a statement that says "fiber used to produce this paper meets the sourcing requirements of the Sustainable Forestry Initiative," www.gp.com/. Granted, the G-P paper with its 30% post-consumer product doesn't hold a candle to Echo's 100% post consumer product paper, but on the other hand, Echo's paper is $7/500 sheets. https://www.echopaperstore.com/products.php?categoryid=1,
If enough of us let Walmart know they are moving in the right direction - and to keep on movin' - maybe we'll see larger and larger recycle content.
Hey, if you didn't know - Walmart hired Adam Werbach, past president of Sierra Club, to help them green up, and I'm not spitting at that! Read about Adam's conversion of the bohemoth retailer here: www.fastcompany.com/magazine/118/working-with-the-enemy.html. I need to look into these products further, to make sure they are what they claim to be, but I'm really, really happy to see Walmart making the leap into the GreenStream too!

4 comments:

  1. This is my blog.Please read it!

    www.tangboke.cn

    Thanks!

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  2. Tangboke, your blog is not in English! I can't read it... sorry...

    ReplyDelete
  3. I like everything about this post except for the fact that you went to Walmart. Ugh. I need to give you my copy of "Walmart: The High Cost of Low Price." You'll never want to set foot in another Walmart again.

    ReplyDelete
  4. I understand your reaction to Walmart. Their past practices have been atrocious. But I hope you'll take the time to read the fastcompany.com link about Walmart. While no tiger changes its stripes quickly, they are legitimately trying to get on the sustainability bandwagon - and sustainability is more than just enviro stuff. It's a 3-legged stool that includes social sustainability as well as environmental and economic sustainability. It's important (in my mind, anyway), to encourage this shift in perspective and behavior. And their greenstreaming can have a huge impact because of the size and reach of their operation.

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